Client's Testimonial

"Developers.dev transformed our business from 15 individual shops into one cohesive, technology-driven brand. Our subscription revenue is now 40% of our monthly income, giving us stability we never had before. Their team felt like our team."

Clara Pennington, COO, AquaJet Car Wash

Client Overview

AquaJet Car Wash is a leading regional car wash chain in the Southwestern United States with 15 locations. For over a decade, they grew through acquisition but their technology stack remained fragmented. Each location operated independently, using different POS systems and manual phone-based scheduling for detailing services. This led to operational inefficiencies, a disconnected customer experience, and an inability to leverage their brand scale for marketing and loyalty.

Problem

AquaJet's lack of a centralized digital platform was hindering its growth. They couldn't offer a unified membership that worked across all locations, had no central database of their customers, and were losing business to newer, app-based competitors.

Key Challenges

POS System Integration

Integrating with three different, legacy POS systems across their 15 locations.

Multi-Location UX

Creating a seamless user experience for booking and managing a multi-location subscription.

Corporate Admin Panel

Developing a robust admin panel for corporate to view system-wide analytics.

Intuitive Mobile Apps

Ensuring the mobile apps were intuitive enough for a non-technical customer base.

Our Solution

Developers.dev was engaged to architect and build a complete digital ecosystem. We deployed a cross-functional POD consisting of a project manager, two iOS developers, two Android developers, a backend architect, a UI/UX designer, and a QA engineer.

🔗 Centralized API Layer

We built a custom API middleware that could communicate with all three legacy POS systems, standardizing the data into a single format for our new platform.

📱 Customer-Facing Mobile Apps (iOS & Android)

We designed and developed native mobile apps focused on ease of use. Key features included location-finding, service selection, in-app payment, and a "My Subscription" portal.

💳 Subscription Engine

A powerful subscription module was built using Stripe Billing, allowing for multi-tiered plans, family sharing, and automated recurring payments.

📊 Corporate Admin Dashboard

A comprehensive web portal was created for AquaJet's management, providing real-time data on sales per location, subscription growth, customer demographics, and more.

Implementation and Execution

Migration Strategy

Conducted a 2-week discovery phase with on-site visits to three AquaJet locations.

Headless Architecture Design

Developed the UI/UX wireframes and prototypes, gathering feedback from AquaJet stakeholders.

Frontend Development

Followed an agile methodology with 2-week sprints, delivering functional demos at the end of each sprint.

Data Migration & QA

Built the backend API layer and integrated it with the first POS system as a proof-of-concept.

Performance & Load Testing

Developed the native iOS and Android applications concurrently.

Go-Live

Conducted a 3-month pilot program at two locations before a phased, network-wide rollout.

Positive Outcome

📈 40% Increase in Subscription Revenue

The new, flexible subscription model became a massive success, creating a predictable revenue stream.

📉 25% Reduction in Phone Calls

The app's self-service booking capabilities freed up staff time at all locations.

🗃️ Centralized Customer Database

For the first time, AquaJet had a single view of their 100,000+ customers, enabling targeted marketing campaigns.

💡 Data-Driven Decisions

Management could now easily identify top-performing locations and services, optimizing their business strategy.

Why Choose Us

🤝 Ecosystem of Experts

⚙️ Custom AI and Software Solutions

🔗 System Integration

✅ Verifiable Process Maturity (CMMI 5)

🛡️ Secure, AI-Augmented Delivery

🧠 Vetted, Expert Talent

📄 White Label Services with Full IP Transfer

🛠️ Ongoing Maintenance Services

🇺🇸 Focus on USA Customers

Conclusion

By partnering with Developers.dev, AquaJet successfully navigated its digital transformation. They now have a scalable, modern platform that has not only solved their immediate operational challenges but also positioned them for future growth and a potential franchise expansion.

Centralizing Operations and Launching a Subscription Model for a 15-Location Car Wash Chain.

Industry Automotive Services