Redesigning a Patient Portal to Boost Appointment Scheduling by 45% and Reduce Administrative Calls
Industry Healthcare Technology
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$10B+ Client Revenues
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12+ Successful Years
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1000+ IT Ninjas
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5000+ Projects
"Developers.dev was the perfect partner for this critical project. Their expertise in healthcare UX and accessibility was evident from day one. They transformed our clunky portal into an experience our patients actually want to use. The reduction in call volume to our front desks has been a game-changer for our staff."
Dr. Susan Taylor, Chief Medical Information Officer
Our client is a large healthcare provider in the United States with over 50 hospitals and clinics. Their existing patient portal was built on a legacy system that was difficult to navigate, especially on mobile devices. This resulted in low patient adoption, forcing most patients to call in for simple tasks like scheduling appointments or viewing lab results. The client's goal was two fold: to improve the patient experience by providing a modern, intuitive digital front door, and to increase operational efficiency by deflecting a significant volume of administrative phone calls to the self-service portal.
Less than 15% of the client's active patient base had logged into the portal in the last year. The cumbersome interface led to high task failure rates, particularly for scheduling appointments, which resulted in thousands of unnecessary, time-consuming phone calls to administrative staff each week.
The portal was not responsive, making it nearly unusable on smartphones.
Key features like "Schedule Appointment" and "View Results" were buried in confusing menus.
The design did not comply with WCAG standards, making it difficult for patients with disabilities to use.
The new design had to work with a complex backend of existing Electronic Health Record (EHR) systems.
We assembled a specialized UI/UX team with deep experience in healthcare and accessibility compliance. Our solution focused on simplicity, accessibility, and a mobile-first approach.
We started by designing a fully responsive experience for the smallest screen first, ensuring that core tasks were effortless to complete on a smartphone.
Upon logging in, the new dashboard immediately presents the user with the four most common tasks: Schedule an Appointment, View My Results, Message My Doctor, and Refill a Prescription.
We redesigned the appointment scheduling process from a 10-step ordeal into a simple, 3-step guided flow, complete with smart provider recommendations.
We designed the entire interface to meet strict accessibility standards, including proper color contrast, keyboard navigation, and screen reader compatibility.
Conducted interviews with patients (of varying ages and tech-savviness) and administrative staff to understand pain points.
Audited the existing portal for usability and accessibility issues, creating a benchmark for improvement.
Developed a new information architecture and created low-fidelity, mobile-first wireframes for the core user flows.
Built an interactive prototype and conducted usability testing with a diverse group of patients, including those who use assistive technologies.
Crafted a clean, calming, and accessible high-fidelity UI design, creating a component library for the development team.
Provided detailed accessibility documentation and worked closely with the client's IT team to ensure the design was implemented correctly on top of their legacy systems.
The ease of the new workflow led to a massive shift from phone calls to online self-service for booking appointments.
The client reported a sustained decrease in calls related to tasks that could now be easily completed online.
The number of patients actively using the portal on a monthly basis tripled within six months of the full launch.
The client's patient satisfaction scores related to "ease of communication" and "access to information" saw a marked improvement.
We understand the unique challenges of healthcare UX.
We treat accessibility as a core requirement, not an afterthought.
We design for how users live and work today.
Our solutions are based on feedback from real patients.
We designed to solve problems for both patients and staff.
We knew how to design for integration with complex backend systems.
We ensured the design was implemented as intended.
We tied the user experience directly to operational cost savings.
Our secure, certified process was ideal for handling sensitive patient data.
This project proves that a thoughtful, user-centered design can do more than just improve a digital product; it can fundamentally improve the patient experience and create significant operational efficiencies for large healthcare organizations. Developers.dev delivered a solution that was a win for patients, providers, and administrators alike.