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From Seed Round to 500,000 Users in 12 Months: Engineering a Scalable DFS Platform for "StatDraft"

Industry Sports Tech Startup

  • Client Revenues

    $10B+ Client Revenues

  • Successful Years

    12+ Successful Years

  • IT Ninjas

    1000+ IT Ninjas

  • Successful Projects

    5000+ Projects

Client's Testimonial

"Developers.dev was the perfect partner for us. They weren't just coders; they were architects and strategists. They took our vision and translated it into a rock-solid platform that scaled flawlessly from our first user to our 500,000th. Their MVP Launch Kit got us to market in under four months, which was critical for securing our Series A funding."

Ben Carter, VP of Operations, MedHaul Logistics

Alex Brand, Founder & CEO, StatDraft

Client Overview

"StatDraft" was a well-funded US startup founded by a team of sports analytics experts. Their vision was to create a next-generation Daily Fantasy Sports (DFS) platform that used advanced analytics and a superior user interface to challenge established players like DraftKings and FanDuel. They had the domain expertise and the funding, but needed a technology partner to build a robust, scalable, and compliant product from scratch.

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Problem and challenges

Problem

StatDraft needed to launch a high-quality MVP quickly to secure a foothold in the competitive DFS market. The platform had to be highly performant, integrate complex real-time data feeds, include a secure payment system, and be built on an architecture that could scale to handle massive user spikes during major sporting events.

Key Challenges

key challenge

Speed to Market:

Aggressive 4-month timeline to launch the MVP.

key challenge

Scalability:

The architecture needed to support hundreds of thousands of concurrent users.

key challenge

Compliance:

Required robust KYC and geo-fencing capabilities to meet US state-level regulations.

key challenge

Data Integrity:

Needed to integrate multiple sports data APIs for real-time, accurate scoring.

Our Solution

Our Solution

We deployed a dedicated "Mobile App MVP Launch Kit" POD for StatDraft. This cross-functional team, consisting of a project manager, two mobile developers (iOS/Android), two backend developers, a UI/UX designer, and a QA engineer, worked as a single, cohesive unit.

⚡ Agile Sprints:

We conducted a one-week UI/UX design sprint to finalize the core user flows, followed by intensive two-week development sprints.

☁️ Scalable Backend:

We built a serverless backend on AWS using Lambda, API Gateway, and DynamoDB, ensuring automatic scaling and cost-efficiency.

✅ Compliance-First:

We integrated a third-party KYC provider and built a robust geo-fencing module from day one.

🔗 Data API Integration:

We integrated with Sportradar's real-time data feeds and built a resilient data processing pipeline to handle scoring logic.

Implementation and Execution

Implementation and Execution

Discovery Workshop

A one-week intensive workshop to define the MVP scope and technical architecture.

Implementation and Execution

UI/UX Design

Created a visually appealing and intuitive interface, optimized for fast decision-making.

Implementation and Execution

Native App Development

Developed native iOS (Swift) and Android (Kotlin) apps for optimal performance.

Implementation and Execution

Backend Engineering

Built the serverless infrastructure and developed the core game logic and APIs.

Implementation and Execution

QA & Testing

Implemented a rigorous automated and manual testing process to ensure a bug-free launch.

Implementation and Execution

Deployment

Managed the entire app store submission process and infrastructure deployment on AWS.

Positive Outcome

🎉 Successful MVP Launch:

The MVP was launched on time and on budget in just 16 weeks.

📈 Rapid User Growth:

Acquired over 500,000 registered users within the first year of operation.

💲 Secured Series A Funding:

The success of the MVP and the platform's robust architecture were key factors in StatDraft securing $15M in Series A funding.

✨ Flawless Performance:

The platform successfully handled over 200,000 concurrent users during the NFL season opener without any downtime.

Positive Outcome

Why Choose Us

📦 MVP Expertise:

Our specialized launch kits accelerate time-to-market.

⬆️ Scalable Architecture:

We build for success from day one.

📜 Compliance Knowledge:

We understand the regulatory landscape.

🤝 Cross-Functional PODs:

You get a complete, dedicated team.

🔍 Transparent Process:

Full visibility through an Agile workflow.

🔐 Full IP Transfer:

The startup owned all the code, crucial for their valuation.

🇺🇸 US Market Focus:

Our team understood the DFS user base.

💸 Cost-Effective Model:

Provided enterprise-level talent without the cost of onshore hiring.

♾️ Long-Term Partnership:

We continue to be StatDraft's development partner, scaling their platform.

Conclusion

By partnering with Developers.dev, StatDraft was able to mitigate the risks associated with new product development and focus on what they do best: sports analytics and user acquisition. Our ability to deliver a scalable, compliant, and high-quality platform quickly was instrumental in their market success and subsequent funding.

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