Client's Testimonial

"The Developers.dev team was exceptional. They understood the unique constraints of the healthcare industry, from HIPAA compliance to WCAG accessibility. They didn't just build a website; they built a platform that has fundamentally improved how we engage with our patients. Their Healthcare Interoperability POD was instrumental in connecting the DXP to our EMR system."

Chief Digital Officer

Client Introduction

Our client is a large, multi-state hospital network in the USA with dozens of hospitals, specialty clinics, and urgent care centers. Their existing web presence was built on an outdated version of Drupal that was difficult to manage, lacked modern features, and posed potential HIPAA compliance risks. They needed to create a unified, patient-centric digital front door that was secure, accessible, and capable of delivering personalized content and services.

Problem

The client's website was failing on multiple fronts. Patients found it difficult to find doctors or book appointments. The system couldn't deliver personalized content based on a patient's location or health interests. Furthermore, the underlying technology was a compliance nightmare, creating significant business risk.

Key Challenges

HIPAA Compliance

All aspects of the platform, from data storage to user authentication, had to be fully HIPAA compliant.

System Interoperability

The new platform needed to integrate with their existing Electronic Medical Record (EMR) system for appointment booking and patient data.

Personalization at Scale

Delivering relevant content to millions of patients across different regions and service lines.

WCAG Accessibility

The site had to be fully accessible to users with disabilities, meeting WCAG 2.1 AA standards.

Our Solution

We proposed and built a comprehensive Digital Experience Platform (DXP) that put the patient at the center.

🏗️ Modern CMS Foundation

We upgraded and re-architected their platform using the latest version of Drupal, leveraging its robust security and content modeling features.

👤 Personalization Engine

We integrated a personalization engine that used a combination of geolocation and user behavior to surface relevant doctors, services, and health articles.

🤝 Secure EMR Integration

Our Healthcare Interoperability POD developed a secure, HIPAA-compliant API layer to connect the DXP with their EMR system for real-time appointment scheduling.

♿ Accessibility First

Our Accessibility Compliance POD was involved from the design phase to ensure every component and user flow was built to WCAG 2.1 AA standards.

Implementation and Execution

Established Collaboration

Began with a thorough risk assessment and compliance audit.

Microservice Carve-Out

Co-developed a patient journey map to guide the UX and personalization strategy.

AWS Environment Setup

Designed and built a library of accessible, reusable front-end components.

Monitoring & Observability

Engineered the secure API integration layer with extensive testing and auditing.

Rigorous Load Testing

Migrated and restructured thousands of pages of health content into a new, user-friendly information architecture.

Documentation & Upskilling

Conducted extensive user acceptance testing with both internal stakeholders and patient focus groups.

Positive Outcome

📈 35% Increase in Online Appointments

The seamless EMR integration made it easier for patients to book appointments directly online.

✅ Achieved WCAG 2.1 AA Compliance

Mitigated legal risk and made the site accessible to all members of the community.

💖 50% Increase in User Engagement

Personalized content led to longer session durations and more page views per visit.

⚙️ Streamlined Content Management

The new Drupal platform simplified content updates for the marketing team, reducing their reliance on IT support.

Why Choose Us

✔️ Verifiable Process Maturity

Our structured, CMMI Level 5 approach was critical for a project with such high stakes.

🌍 An Ecosystem of Experts

The project leveraged our dedicated Healthcare, Accessibility, and Drupal PODs.

🤖 AI-Augmented Delivery

AI tools helped analyze and categorize existing content for the new information architecture.

🛡️ Deep Security & Compliance DNA

HIPAA and WCAG compliance were foundational to the project's success.

🤸 Radical Flexibility

The new Drupal platform is open-source and highly extensible.

🌐 Global Scale, Seamless Integration

The successful EMR integration was the most complex and valuable part of the project.

🔮 Future-Proof Architecture

The platform is ready for future integrations, such as telemedicine modules.

🤝 Transparent, Collaborative Partnership

We held weekly stakeholder meetings to ensure alignment across all departments.

💪 Guaranteed Performance

The site's performance and reliability were dramatically improved.

Conclusion

For the hospital network, this project was a critical digital transformation initiative. By partnering with Developers.dev, they were able to replace a risky, outdated website with a modern, compliant, and patient-centric Digital Experience Platform that serves as a model for the healthcare industry.

Building a HIPAA-Compliant Digital Experience Platform for a Major Hospital Network to Personalize Patient Journeys

Industry Healthcare