PrestaShop, an open and free ecommerce platform written in PHP thats highly configurable to provide merchants and their customers with an enjoyable shopping experience, strives to offer this as much.
Support for most major payment methods as well as localization in multiple languages round off this great offering from eCommerce pioneers PrestaShop.
Prestashop Is A Shopping Cart System
PrestaShop makes creating an e-commerce platform easy! Sell products or services directly to online customers using this tool, while SumUp takes payments easily for businesses using this system.
PrestaShop, much like WooCommerce, is an open-source ecommerce platform with publicly accessible source code that users can customize according to their individual needs and make improvements and updates over time.
Written using PHP language programming language and released under Open Software License.
PrestaShop, an innovative marketing solution with more than 30,000 users globally across 60 languages, is an amazingly successful e-commerce platform founded in 2007 and headquartered in Paris.
Their mission statement: to develop world-class ecommerce software through open source innovation.
Read More: Things to consider before choosing an E-commerce Platform
Why Choose PrestaShop
PrestaShop can be an ideal platform for those new to technology or require help from a programmer, providing ample opportunities for personalisation and flexibility - you can add features, modules and components that suit their business perfectly while creating custom solutions tailored just for their company - it even boasts over 3,000 features, 2000 different designs! The possibilities for customization are truly limitless with this open-source option offering incredible customizability!
If you are still uncertain whether PrestaShop is for you, taking a demo version can provide valuable insight. Potential customers have the chance to test its software features before making their final decision about purchasing and subscribing to PrestaShop.
PrestaShop stands out among ecommerce platforms by providing its users with ample support, which makes the platform feel reliable.
From classes for new developers and merchants, to an active forum where tips and tricks are discussed as well as new features/upgrades being discussed; by purchasing SumUp integration for payment you automatically gain three months support; updates will continue up until 90 days post purchase!
Downloading and using this platform for free makes it a cost-effective solution, though hosting costs might apply and modules to customize it might cost additional fees.
Prestashop Is Used For What?
PrestaShop is built around a template-based system which enables users to add features and personalize themes with modules, while PrestaShop Addons serves as a marketplace where third-party developers sell modules and themes directly to merchants.
PrestaShop can quickly create fully customizable websites in minutes thanks to an open-source platform which makes eCommerce site development simpler for over 1 Million active community members in 65 different countries! Ultimately PrestaShop shopping cart software makes building successful eCommerce stores accessible for small businesses as well as larger enterprises alike!
PrestaShops vast capabilities give it an edge; creating a fully functional online store in no time with PrestaShop can be done effortlessly and with its user-friendly customization tools youre good to start selling instantly.
A powerful Theme Maker will allow you to build one according to your specifications; PrestaShop comes packed with themes and modules so that creating one shouldnt be an issue; in fact there are free themes you could select for creating your store on PrestaShop itself as well. Though PrestaShop might not be ideal for everyones non technical skills it might just work in this context - as long as your company or developer is affording it might suit this platform well enough.
Overrides are not permitted for modules distributed via PrestaShop Addons and partners modules, respectively. PrestaShop comes equipped with over 300 built-in functions designed to manage payment methods, products, buyers and suppliers efficiently.
PrestaShop features a template-based web system which makes customizing your store theme and adding modules easy, while making use of over 100 pre installed modules quickly to help launch an online store quickly and free. This website covers PrestaShop from technical angles with information tailored towards theme developers, module creators and core programmers alike.
PrestaShop is software you can install and download onto your server to build an online store, creating it from scratch with very minimal setup required.
Many volunteers contribute their skills and time towards improving PrestaShop which means there will always be support when needed.
Does Prestashop Offer A Better Ecommerce Platform Than Other Platforms?
Finding your way through all the various choices available to you can be confusing; let this section be your guide in finding direction.
PrestaShop has earned itself recognition as being one of the easiest eCommerce platforms available today. Prestashops high level of customization enables you to rapidly tailor your business in response to individual requirements - for instance setting payment methods, shipping rates or geographical regions.
Prestashop makes product discovery effortless for users by using filters to quickly locate what theyre searching for and display it according to personal taste. Furthermore, Prestashop adheres to legal compliance by offering users customisable taxes based on geographic location.
Prestashop can also aid SEO efforts through its layout, providing data about store traffic, top items and sales trends to facilitate better segmentation of customers and sales figures. Plus, Prestashops multiple store functionality makes it ideal for business owners operating more than one shop.
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PrestaShop Features
With so many eCommerce choices out there, it can be confusing trying to select one. Below we outline PrestaShops features to make things clear.
Web Builder
eCommerce solutions come equipped with an eCommerce dashboard which enables users to build and customize a store easily and at their own leisure.
A few templates are free while there are over 3000 responsive themes you can purchase if willing. It is wise to conduct some research prior to buying any theme as they were created by different developers; do your due diligence.
Marketing
Staying afloat in todays fierce competition requires conducting effective marketing campaigns to draw in customers to your store, which cannot happen without marketing tools in an eCommerce platform like PrestaShop.
PrestaShop delivers in spades here; offering store owners access to various tools that enable them to easily manage campaigns such as cross-selling features and simple call to actions as well as email marketing which enables store owners to send out targeted emails based on recent activities of visitors - PrestaShop offers them in abundance.
Management
Management of an eCommerce store is also of crucial significance; customers place great value in both appearance and user experience when browsing products online, so offering multiple listings with descriptions, zoom-in capabilities for individual photos uploaded onto products as well as navigation is key in drawing them into purchasing products online.
PrestaShop store management tools make the task easy allowing store owners to manage inventory levels, orders and customers effortlessly.
Payment Processes
Payment systems are the cornerstone of any store. Modern customers dont like being limited when shopping at your shop; he will want the ability to pay in multiple ways when visiting it.
PrestaShop provides over 270 modules dedicated to payment processing - these add-ons include bank transfer systems, an online payment gateway gateways invoices and recurring payments systems as well as various bank payment modules that make your retail shop successful.
Integrating
PrestaShop gives store owners the freedom to integrate third-party apps easily onto their platform without being limited by location or any physical boundaries.
Furthermore, PrestaShop boasts 4000 modules in terms of plugins and extensions which may cost extra and need purchasing separately.
Support
An effective eCommerce solution should be known for their customer service. Failing to answer users inquiries quickly can quickly disillusion users of an eCommerce platform; PrestaShop stands up for its users here by offering phone support Monday-Friday during business hours as well as documentation or training material available to users if any confusion remains about how PrestaShop operates.
Technical requirements
Prestashop requires that you meet several technical criteria to ensure its smooth running:
Apache 2, Nginx or Microsoft IIS may all serve as web servers.
Windows, Mac and Linux Operating Systems;
PHP 5.6+ and MySQL 5.0+. WampServer, EasyPHP or Bitnami are available as Windows packages while OS X packages consist of either XAMPP or Bitnami.
Prestashop - Importance Of Prestashop
PrestaShop contains 300+ features designed to make life easy, such as managing payment methods, products, suppliers and buyers.
With its web template system you can also easily personalize and add modules.
Store Builder
Prestashop features an intuitive dashboard similar to WordPress that facilitates store development by offering navigation tools, product listing details and search options.
eMarketing
PrestaShop integrates product and catalog search engine optimization directly into their software, while offering coupons, promotions and email integration features as standard.
The Open Source Software Is Free And Open Source
PrestaShop, an open and free platform, makes website creation quick and painless for its users, with fully customized websites in minutes that are easier to maintain than ever.
Ecommerce platforms make managing products simpler too.
Marketers
eCommerce platforms allow for you to add customized features such as gift wrapping, Email Marketing and special offers directly into their sites.
Simple Customization
PrestaShop features numerous modules to allow you to tailor the website exactly the way that suits you, with over 5,000 modules and themes to help customize it as per your preference.
Payment gateways
Payment Gateways supported include Amazon Pay, PayPal Discover Global Network Worldpay Authorize.Net and First Data; with over 250 add-ons supporting payment providers.
Google Rich Snippets
Google plays an essential part in drawing traffic to websites. To attract the maximum amount of attention for any given site, Google must know exactly who the users are who visit it as well as the services you offer - this way it can drive targeted visitors directly.
Rich snippets provide another effective means of differentiating yourself from competitors; find an add-on in PrestaShop market which will assist with this Goal.
Easy of Use
PrestaShop is more complex and may take additional time for setup. PrestaShops demo, including both its front-end shop and back office features, can assist in taking an online demonstration and can also be seen across desktop, tablet or mobile devices displaying its entire feature set.
PrestaShop boasts easy setup using its responsive online store design which offers full feature support.
Integrating The Internet
PrestaShop provides you with access to various add-ons, themes and premium support depending on your business needs.
It even features an agent partner directory which assists with setting up shops.
Shopping Cart
This system incorporates different payment methods, tax laws and shipping companies in order to meet customers demands.
Templates
PrestaShop provides an impressive variety of high-quality Themes that allow you to personalize and professionalize the appearance of your store.
International
PrestaShop supports 65 languages to facilitate translation of your online store and offers flexible currencies and shipping rules based on country.
Furthermore, PrestaShops cloud administrative dashboard comes in eight different languages such as Italian, Spanish and Portuguese for your convenience.
Mobile
Prestashop stands out with its responsive stores and check-out systems, and can quickly provide access to backend dashboards for management of stores.
Cloud Hosting Or Self-Hosting
PrestaShop cloud allows you to build an e-store free of charge, download open-source PHP, or host its code.
Read More: What are Some Good E-Commerce Platforms for Developers?
Create Your Own Online Store With Prestashop
Are you expanding your online business and offering more products online? Prestashop may be just whats needed. An open-source eCommerce CMS that users can either download from or host on its site, Prestashop CMS has long been one of the go-to solutions for creating online stores; with robust and extensive features that enable people to build them successfully.
Formerly, hiring professionals to build websites or online shops was necessary; now however, you can create your own marketplace without professional programming assistance.
PrestaShops CMS makes this possible; with easy page management features such as static blocks, banners and images to manage as well as its ability to turn an e-commerce store into a marketplace by adding modules.
PrestaShops most widely-used modules for creating marketplaces have been examined here; such modules include those used to transform an online shop into an ecommerce marketplace and can include:
Module Description (below) and Picture are of higher than usual quality. Prices have also incurred some increase.
Make The Switch today to discover its benefits!
PrestaShop can be downloaded and installed for free, yet many modules require payment ranging in cost depending on their developer and desired usage model.
PrestaShop rigorously vets each module submitted into its marketplace before it becomes available; any developer seeking to make their module free must charge an associated fee; otherwise theyre obliged to charge one; thus giving rise to so many paid modules available today.
Reasons To Choose Prestashop
Easy Of Use
PrestaShops popularity can be attributed to its ease of use and installation process, making the platform accessible with minimal technical knowledge required for setup.
Download add-ons before installing them for further customizing; dig deeper if you desire for something even more elaborate! With PrestaShop you can design beautiful stores to promote your online business venture!
Some users claim the software may be difficult to use without prior technical experience; however, having web developer and designer teams by your side should help ease any potential difficulties with its usage.
Competitive Pricing
PrestaShop can be downloaded and utilized without cost; however, certain add-ons must be purchased, including hosting or additional modules.
PrestaShop does not offer a trial version; however, its demo offers you an effective way to see how it functions daily and across various devices.
Furthermore, many high-quality extensions come for free making PrestaShop an ideal fit for small to mid sized businesses.
A Flexible, Versatile Platform
PrestaShop gives you complete creative control over your e-commerce website, from choosing from among numerous themes designed specifically to make an individual website to customizing existing designs or simply selling products online via PC, laptop or mobile device.
Once your website has launched, running it daily becomes relatively straightforward. You can quickly list categories, product description, quantity and SEO features simultaneously while at the same time adding products, orders and editing them all - plus even applying discounts.
Demographic Support
PrestaShop supports over 65 languages and currencies, giving your shop efficient operation no matter your location - PrestaShop-powered shops currently run successfully across Canada, China, Germany India Japan UK USA.
Outstanding Marketing Skills
PrestaShop comes equipped with an effective marketing feature to promote your products while improving user experience.
Social media integration also facilitates this goal; millions of shoppers utilize such platforms when considering purchases online. By engaging these consumers directly on social networks like these platforms to decide their purchases this will improve customer retention, reach, and ultimately the success of an e-shop.
The Runs Quickly And Easily
PrestaShop can be an economical option for smaller businesses as its servers operate swiftly.
Professional Features
Choose between 600+ features, from basic import/export functionality and unlimited listings to inventory tracking capabilities and bulk import/export features.
Checkout features include gift packaging, payment options and tax configuration based on location; as well as international sales. There are CRM features like abandoned cart notifications and custom promotions as part of this checkout experience as well.
Prestashop Is The Best Choice For You?
E-commerce solutions come in all shapes and sizes; therefore it is crucial that you select one suitable for your business, expertise level and team members.
Open-source software offers considerable freedom and customization potential, boasting a comprehensive feature set and ever expanding selection of add-ons.
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Conclusion
Each platform for eCommerce comes with its own set of advantages and disadvantages; we simply cant ignore their existence as there can be serious ramifications if these platforms were ignored altogether.
Consider what is the best fit for your business goals when choosing your best eCommerce platform; PrestaShop might just be perfect to develop an online shop in particular!
Now you understand everything there is to know about PrestaShop, including why store owners prefer it. PrestaShop is an exceptional solution for users at an unbeatable reasonable cost; choose it to run your online store successfully and attract users! To do so effectively and attract potential new ones it is also vital that professional PrestaShop designers are hired.
