Some recent reports show agencies using white-label services report revenue growth of 30-50%. Many are turning to white label web design to grow without hiring a big team.
It's a smart way to offer awesome websites while saving time and money!
So, what's white label web design? It's when you hire a third-party company to build a website, but you put your brand on it.
Your clients never know someone else did the work. It's perfect for agencies, freelancers, or businesses wanting to offer web design without doing it all themselves.
This guide breaks down what you'll pay for white label web design in 2025. We'll cover all the costs, different pricing options, and tips to get the most value.
Ready to learn how to deliver great websites and keep your profits high? Let's get started!
Key Takeaways
- Cost-Effective and Scalable: White label web design saves $50,000-$100,000 yearly by eliminating in-house team costs, allowing agencies and freelancers to scale without hiring.
- Flexible Pricing Options: Costs range from $500-$10,000 per project, $1,000-$5,000/month for retainers, or $199-$1,999/month for no-code platforms like Weblium or Duda, with extras like domains ($10-$30/year) or maintenance ($50-$500/month).
- Choose Providers Wisely: US-based providers like OuterBox offer premium quality at higher costs; offshore options like Uplers or Developers.dev provide affordable solutions; no-code platforms suit quick builds, while freelancers may lack reliability.
- Maximize Profits with Smart Budgeting: Use no-code tools, negotiate bulk discounts, and mark up costs 20-50% for profit; test providers like Developers.dev or Weblium with free trials to ensure quality and deliver affordable white label web design.
What Is White Label Web Design?
White label web design is when you hire a third-party company to build websites that you sell under your brand. Your clients never know another team did the work.
It's like ordering a cake from a bakery but putting your logo on the box.
You get the credit, and your clients get a great website. This approach is perfect for agencies, freelancers, or businesses wanting to offer web design without building everything themselves.
Why Choose White Label Web Design?
It saves you money. You don't need to hire full-time developers or buy expensive software and equipment.
Instead, you pay only for the projects you need. This keeps your costs low while delivering professional results.
It saves time. Expert teams work fast because they specialize in web design. They can finish a website in weeks, not months.
This means you can deliver projects to your clients quickly and keep them happy.
It helps you grow. With white label services, you can take on more clients without adding staff.
Whether it's one site or ten, you can scale your business easily without worrying about hiring or training new people.
It boosts quality. White label providers are pros who know platforms like WordPress, Shopify, or Wix inside out.
They create polished, high-quality websites that work smoothly and look great. Your clients get top-notch sites, and you build a strong reputation.
White label web design is a smart choice for anyone wanting to offer web services without the hassle of doing it all in-house.
You save time, cut costs, and deliver amazing websites that make your clients come back for more.
Also Read: Master the Art of Web Design
White Label Web Design Cost Breakdown
White label web design lets agencies offer professional websites without building them in-house. But how much does it cost? Below, we break down the pricing models and extra expenses for white label web design in 2025.
Pricing Models
Per-Project Pricing
Costs range from $500 to $10,000 per website, based on complexity.
- Simple sites, like landing pages, cost $500-$2,000.
- Complex sites, like e-commerce or custom CMS, run $5,000-$10,000 or more.
- Example: OuterBox starts custom designs at $1,500.
Monthly Retainer Plans
Pay $1,000-$5,000 per month for ongoing services, like building multiple sites or maintenance.
- Example: E2M offers plans starting at $1,000/month for agencies.
Hourly Rates
Specialized tasks, like custom coding or SEO, cost $25-$150 per hour.
- Example: Uplers charges $30-$75/hour for white label developers.
Subscription-Based Platforms
Platforms like Weblium ($199-$599/month), Duda ($599-$1,999/month), or Ucraft ($199-$599/month) offer branded dashboards, templates, unlimited sites, and client management tools.
- Best for: Agencies handling multiple client websites.
Additional Costs
- Domain: $10-$30/year through providers like GoDaddy or Namecheap.
- Hosting: $5-$50/month, often included in platform subscriptions.
- Premium Plugins/Apps: $10-$200/month for tools like SEO or e-commerce add-ons.
- Maintenance/Support: $50-$500/month per site for updates and fixes.
- Marketing Services: $500-$5,000/month for optional SEO or PPC campaigns.
Understanding these costs helps you plan affordable white label web design projects. Choose the right pricing model to maximize value and keep your clients happy.
Factors Influencing White Label Web Design Costs
The cost of white label web design varies based on several key factors. Understanding these can help you budget effectively and deliver to your clients.
Here's what drives the price in 2025.
Website Complexity
Simple websites, like portfolios or blogs, are budget-friendly, costing $500-$2,000. They need less work and fewer features.
Complex sites, like e-commerce stores or booking systems, cost more, $5,000 to $15,000 or higher. These require advanced functionality and more development time.
Platform Choice
The platform you choose impacts costs. WordPress is flexible, with templates costing $0-$100, but custom coding can raise expenses.
Shopify, great for e-commerce, ranges from $1,000-$10,000+ due to apps and features. No-code builders like Weblium or Duda ($199-$1,999/month) offer scalability and are ideal for agencies managing multiple sites.
Provider Expertise
Freelancers charge $25-$50/hour but may lack reliability or support. Professional agencies, like Getmilk or OuterBox, charge $50-$150/hour for scalable, high-quality work.
Location matters too; US-based agencies, like Always Fresh, cost more than offshore providers, like Uplers, due to higher labor rates.
Customization Level
Pre-built templates are cheaper but less unique, keeping costs low. Custom designs, tailored to your client's needs, cost $2,000-$10,000+ because they require more time and skill to create a unique look and feel.
Additional Services
Extra services add to the bill. SEO, content creation, or PPC campaigns cost $500-$5,000/month. Maintenance plans, covering updates and fixes, range from $50-$500/month per site.
These services boost your site's performance but need careful budgeting.
Budgeting Tips for White Label Web Design
Want to keep your white label web design costs low while delivering great websites? Smart budgeting can help you maximize profits and offer affordable white label web design.
Here are some useful pointers for project planning in 2025.
Choose the Right Pricing Model
Pick per-project pricing for one-off clients, which works well for single websites. For ongoing work, go with monthly retainers to cover multiple sites or maintenance.
Negotiate bulk discounts with providers like OuterBox. They often lower rates if you commit to several projects, saving you money.
Start with No-Code Platforms
No-code platforms like Weblium, Duda, or Dorik are budget-friendly, costing $199-$599/month. They let you build websites fast without coding skills.
These tools are perfect for agencies handling multiple clients, keeping your costs low and projects simple.
Leverage Free Trials
Test platforms like Webwave or Simvoly before spending money. Free trials let you explore features without risk.
This helps you find the best fit for your needs without wasting your budget.
Outsource Strategically
Use freelancers for simple tasks, like basic designs, to save cash. For complex projects, like e-commerce sites, partner with professional agencies like E2M or Getmilk.
They deliver consistent, high-quality work, ensuring your clients stay happy.
Mark Up Costs
Boost your profits by charging clients 20-50% more than your provider's costs. For example, if a site costs you $2,000, sell it for $2,400-$3,000.
This markup covers your time and keeps your business profitable.
With these tips, you get the answer to "what is white labeling in web design cost" effectively. Plan smart, choose reliable partners, and deliver affordable, high-quality websites to your clients.
Comparing White Label Web Design Providers
What is white labeling in web design cost? It's about partnering with experts who build websites you can brand as your own.
This section explores top providers, their pricing, and the trade-offs of different options to help you choose the best fit for your clients' needs.
Top Providers in 2025
OuterBox charges $1,500-$10,000 per project for custom designs and SEO, making it ideal for agencies needing high-quality, SEO-friendly websites.
E2M Solutions offers retainer plans from $1,000-$5,000/month, focusing on WordPress with design, SEO, and maintenance, great for agencies handling multiple clients.
Weblium, a no-code platform, costs $199-$599/month and provides 300+ templates and AI tools, perfect for freelancers building sites fast.
Getmilk, based in Australia, delivers custom WordPress sites for $1,000-$7,000 per project, suited for agencies wanting tailored designs.
Uplers, an offshore provider, charges $30-$75/hour or $500-$5,000 per project, offering budget-friendly design and development.
Duda, another no-code option, runs $599-$1,999/month with branded dashboards, ideal for mid-sized agencies.
Creole Studios, also offshore, costs $25-$50/hour or $500-$4,000 per project, fitting small businesses seeking low-cost solutions.
Trade-Offs of Provider Types
US-based providers like OuterBox or Always Fresh deliver premium quality and smooth communication, but come with higher costs, which can challenge smaller budgets.
Offshore providers like Uplers or Creole Studios keep costs low, making them great for budget-conscious projects, though time zone differences may slow communication.
No-code platforms like Weblium or Duda are scalable and easy to use, especially for non-coders, but they may lack the unique flair that premium clients expect without extra coding.
Freelance networks like Upwork offer low rates ($15-$50/hour) for simple tasks but can be inconsistent in quality and support compared to agencies.
How to Choose
Your decision hinges on budget, project complexity, and client expectations. For custom, high-end websites, US-based providers like OuterBox or Getmilk are top choices despite higher costs.
For affordable white label web design, offshore options like Uplers or no-code platforms like Weblium save money while delivering solid results.
Consider turnaround time, customization needs, and communication ease to pick the right partner.
The right provider helps you deliver high-quality websites profitably while keeping web design costs manageable.
Is White Label Web Design Worth It?
Wondering if white label web design is a smart move for your agency or business in 2025? It can be a game-changer for delivering affordable white label web design while keeping quality high.
Let's weigh the value, benefits, and drawbacks to see if it's right for you.
Is It a Good Deal?
When compared to engaging an internal staff, white label web design is more cost-effective.
Building your team could cost $50,000-$100,000 a year for staff, software, and equipment. With white label, you skip those expenses and only pay for the projects you need.
It's also fast; expert providers can finish a website in 1-3 weeks, compared to 6-12 weeks for in-house work. Plus, you get high-quality websites from pros who specialize in platforms like WordPress or Shopify, ensuring your clients get polished results.
What's Great About It?
This approach scales easily, letting you take on more clients without hiring extra staff. You don't need technical skills or fancy tools; the provider handles everything.
Your brand stays front and center, as the websites carry your logo and style, keeping things consistent for clients.
What's the Catch?
You rely on third-party providers, so their reliability matters. If they miss deadlines or deliver subpar work, it affects your reputation.
You also have less control over the project process, which can be tricky for complex designs. Watch out for hidden costs, like extra fees for revisions or add-ons, which can add up if not planned for.
The Bottom Line
White label web design is worth it if you want to grow your business without big overhead costs. It's perfect for agencies and freelancers aiming to deliver high-quality websites fast.
Choose trusted providers like OuterBox or E2M to minimize risks and keep clients happy while managing white label web design costs effectively.
Conclusion
White label web design offers a smart way to deliver professional websites without building an in-house team. Costs range from $500-$10,000 per project, $1,000-$5,000/month for retainers, or $199-$1,999/month for no-code platforms like Weblium or Duda.
Additional expenses, like domains ($10-$30/year) or maintenance ($50-$500/month), can add up, so plan carefully.
Budgeting tips, like choosing the right pricing model, using no-code platforms, or marking up costs 20-50%, help keep your projects affordable and profitable.
Whether you need a quick site or a custom e-commerce store, white label web design saves time and money while delivering quality.
Frequently Asked Questions (FAQs)
How long does it take to get a white label website built?
Most white label providers deliver websites in 1-4 weeks, depending on complexity. Simple sites, like portfolios, can take as little as 5-10 days.
Complex projects, like e-commerce stores with custom features, may take 3-4 weeks. Always check timelines with your provider to set clear client expectations.
Can I use white label web design for clients in different industries?
Yes! White label web design works for all kinds of businesses, from restaurants to online stores to law firms. Providers like OuterBox or Uplers offer templates and custom designs tailored to industries, ensuring your clients get websites that fit their unique needs.
Do I need to sign a contract with a white label provider?
It depends on the provider. Some, like E2M, offer month-to-month retainers with no long-term commitment. Others, like Getmilk, may require project-based agreements.
No-code platforms like Weblium or Duda often have flexible subscriptions with no contracts. Always read the terms before signing up.
Can I white label websites for free using any tools?
Free tools exist, like WordPress with free themes, but they require your own time and skills to design and brand.
True white label services, where a third party builds the site, usually cost money (starting at $199/month for platforms like Weblium). Free options may not deliver the professional quality clients expect.
How do I ensure my clients don't know I'm using a white label provider?
Choose providers with true white label services, like Duda or E2M, that offer branded dashboards and reports with your logo.
They handle the work behind the scenes, and all communication goes through you. Clear contracts with providers ensure they never contact your clients directly.
Are there any risks to using white label web design?
The main risks are unreliable providers or misaligned expectations. If a provider delivers late or low-quality work, it can hurt your reputation.
To avoid this, research providers, check reviews and start with small projects or free trials to test their reliability.
Ready to grow your agency?
Evaluate your needs, consider project complexity, budget, and client goals. Explore trusted providers like OuterBox for premium designs or Weblium for fast, budget-friendly builds.
Start with a free trial or consultation to test the waters. Partner with Developers.dev to deliver stunning websites that keep your clients coming back!
