
- In 2025, the revenue generated by the low-code and no-code applications development markets will surpass $47 billion.
- It can be used on multiple platforms including the web, iOS and Android, Windows, etc.
- Its easier for developers to code since they don't have separate codes for each platform.
- In other cases, coding can be done away with entirely, allowing business analysts and designers to work directly on apps and prototypes.
Cross-platform mobile app development has many advantages, including faster development and lower cost. Cross-platform mobile app development allows developers to use a single codebase to create apps for multiple platforms.
This reduces the time and resources required to develop an application.
What is a Cross Platform Mobile App (CMP)?

Cross-platform mobile apps are applications that can be developed for multiple mobile operating systems such as Android or iOS using a single codebase.
Different frameworks and technologies can be used to develop cross-platform mobile applications, including React Native, Xamarin Flutter, etc.
Cross-Platform Mobile App Development: Benefits
- Mobile Apps for Multiple Platforms: A cross-platform framework offers the greatest benefit, as the final product can be used across multiple platforms. This approach is most suitable when the business functionality is simple and a quick time to market goal is desired.
- Reduced Cost of Development: A typical tech product would require three different development workflows, including web, Android and iOS. A cross-platform platform can reduce the effort required to less than half.
- Agile Development Process: It is understandable that the development process consumes fewer hours of human time when using a single codebase. It is possible to optimize development workloads by choosing between hybrid, native and web. i.e. The native development of CPU-intensive or gaming apps will be more intensive than that of an ecommerce app.
- It is Easier to Maintain and Update the Code: A single codebase for testing allows you to scale your testing efforts horizontally without having to worry. Instead, you can focus on prioritizing test cases.
- Cloud Integration Made Easy: This is a relatively new phenomenon. The tools and platforms used for cross-platform software development have been built with the current tech trends in mind. Most of these platforms are compatible with modern development methods like CI/CD (continuous integration/continuous delivery), automation, cloud deployments, visualizations, etc. Cloud-based testing platforms or App Automate provide a modernized and highly configurable workflow that integrates DevOps with QAOps.
- These Platforms Offer a Faster Time-to-market and are More Customizable: They come with features and tools that improve responsiveness, security, performance and efficiency. This makes the entire process easier and faster.
- Uniform Design: While difficult to achieve in certain cases, cross-platform design can produce a consistent and effective result. The responsive design principles are integrated into the core of the program. Hierarchy of components and microservices is used to separate functionality on the front end and the back end.
We will explore in detail the frameworks available for developing cross-platform mobile apps.
Code-Based Cross-Platform Mobile App Development
The most popular cross-platform frameworks use a single codebase to create apps for multiple platforms. You must therefore code using the programming framework that is supported by your platform.
Many popular options are compared in terms of their pros and cons.
Some of the industry leaders in code-based cross platform development are:
1. Xamarin
Microsofts Xamarin app development framework is open-source and cross-platform. Its used to create native cross-platform Android, iOS and Windows apps using C#.NET.
Xamarin applications are created using native controls for the user interface and offer a high performance user experience.
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The Pros of Xamarin
- Xamarin app development uses C# for coding. It is compatible with Android, iOS and other platforms.
- Xamarin is a community with over 60,000 contributors, representing more than 3,700 different companies.
- Xamarin allows you to share more than 75% code between platforms, allowing for a "write once and run anywhere" convenience.
- Xamarin is a single technology stack that allows for faster development.
Cons of Xamarin
- Xamarin can be expensive for large enterprises. Xamarin can be used for free by individuals and startups. However, businesses must purchase a Microsoft Visual Studio license.
- Xamarin should not be used for apps with heavy graphics, as each platform uses a different way to lay out the screens. It is recommended to implement a UX/UI rich application natively
- Xamarin offers a limited set of libraries for app developers to use when developing mobile apps. Creating the UI can be time-consuming, as the user interface is not a mobile app.
2. React Native
React Native, formerly known as Facebooks predecessor, is a cross-platform framework that is open-source and owned by Meta.
It allows you to create native cross-platform applications for Android, iOS and Windows, using JavaScript and TypeScript.
React Native, Xamarin and Xamarin are the most popular and widely used platforms.
React Native is used by popular apps such as Instagram, Bloomberg and Skype.
The Pros of React Native
- The complexity of the app can determine how much code is shared. The development process is significantly accelerated by code reuse
- React lets you preview the results immediately and provides ready-to-apply components, which reduces development time.
- The Hot Reloading function allows developers to see code changes in seconds, and not minutes as when using native technologies.
- React Native focuses a lot on the UI, resulting in a highly responsive user interface.
- This also gives you access to some useful native functionality like an accelerometer or camera. This allows for the rendering of a native-like, high-quality user interface
Cons of React Native
- React Native does not provide a fully cross-platform framework. There is a requirement to use native components for some functions such as the camera or accelerometer. This means that there will be separate codes for Android and iOS.
- The framework can lag behind native platforms because it is not designed in conjunction with iOS and Android. Udacity stopped investing in React Native to add new features because of this.
- React Native is inconsistent when it comes to updating.
- React Native speeds up development, but increases the time required to debug the application. This is especially true for Android.
3. Flutter
Google owns Flutter, an open-source framework for developing cross-platform apps. Dart is used to create native cross-platform applications for Android, iOS and Windows.
Alibaba, BMW Ads, Google Ads and Tencent are some examples.
The Pros of Flutter
- Hot reloading allows developers to see code changes in seconds, rather than minutes.
- Flutter is a great framework for MVP development. You can build a mobile app that is native-looking on Android and iOS without spending time and money on two separate apps.
- Dart is the object-oriented language used by Flutter. Developers have found it easy to learn.
- Flutter offers a complete set of widgets that follow Googles Material Design, and Apples Cupertino style.
- Developers may utilize Continuous Integration tools like Travis and Jenkins for native Android and iOS applications thanks to a variety of ready-made solutions.
Cons of Flutter
- Flutter only offers limited TV support (i.e. Flutter does not support Android TV or Apple TV).
- Several libraries are ready to use because they were developed by Google. Flutter is still lacking when compared with native development
- Flutter apps are usually larger because they use platform widgets instead of built-in widgets. The smallest app that can be created with Flutter is currently no smaller than 4MB.
4. Cordova
Cordova is an Apache platform that allows you to build mobile apps for Android, iOS, Windows Phone, and other platforms.
It uses HTML5 and CSS3 for rendering, and JavaScript logic.
The JavaScript APIs allow developers to build apps with web technology rather than the native languages of each operating system (Java or Objective-C).
It is easier to debug because it uses web technology.
Read More: 8 Best Frameworks for Cross-Platform App Development
Cordova: Pros
- Cordova is a free open-source platform.
- You can use it to create apps for Android, iOS and Windows Phone as well as BlackBerry, Firefox OS and Tizen.
- Supports a wide range of libraries including Single Page Application Frameworks (SPAs) like React Vue Angular etc.
Cordova: Cons
- Platform-specific quirks can cause bugs to the application.
- There are some gray areas when functions are invoked remotely by HTML. It adds to widespread security concerns as JavaScript allows the manipulation of functional codes during sessions.
- Adobe owned it earlier under the name phone gap. Later, Apache acquired it and renamed it Cordova. It may not be a smooth transition, and there are gaps in the documentation and support for some plug-ins.
Cross-Platform Mobile App Development: Challenges
Cross-platform mobile app development is a field that is rapidly evolving. Platforms and frameworks undergo regular changes, and there are new tools and techniques on the horizon.
Cross-platform mobile app development requires that you take into account the differences between platforms. App developers must make sure that their app works consistently across all platforms while also considering the differences between hardware, software and the user experience of each platform.
This is a list of considerations to make when using cross-platform technology:
- Cross-platform applications are plagued by performance issues due to inconsistencies between native and nonnative components.
- This can be avoided by implementing and understanding the configuration parameters or syntax used when defining functions in the platform. Speedlab is a great tool for testing the performance of web apps.
- Developers of cross-platform apps have difficulty maintaining compatibility across operating systems and devices. Every time a new release is made, the application has a chance to face a new challenge. Its important to keep up with the latest system changes.
- Developers.dev, a cloud-based test infrastructure that helps solve the challenge of testing cross-platform apps.
- The behavior of an application must be evaluated and tested on actual devices. You must build testing infrastructure for each device and version of the application you are building.
Cross-Platform Mobile Apps: Five Important Points To Consider When Selecting A Platform

Hybrid mobile apps are a major factor in the development of mobile applications today. There are many frameworks that allow you to build hybrid mobile apps using a single code base.
This eliminates the need for writing native code separately for each platform. These platforms also help to reduce time and costs of mobile app creation. Today, many mobile app development company want to develop their mobile apps using these frameworks in order to benefit from fast and effective cross platform mobile app development.
There are a few things that companies should consider before selecting the right platform to develop mobile apps.
1. Selecting the Right Framework
Many app development frameworks are used to create hybrid apps. They are similar, but selecting the correct platform is crucial.
Otherwise, you might not be able to get the functionality you need for your mobile app.
2. Consider Current And Future App Functionality
It is crucial that organizations choose a platform that allows them to update their mobile apps without having to make too many changes.
It is therefore important to choose an app development platform such as PhoneGap, that allows for minimal changes to the source code of your app.
3. Choose A Platform That Requires Less Phone Memory
Remember that mobile apps are run on a tiny physical device. Memory usage is therefore a major concern. It is important to choose a platform that consumes less memory on the mobile devices of your users.
4. How To Create Highly Animated Mobile Applications
When selecting a development platform, businesses should remember to look for one that will allow them to create highly animated apps.
It should also be able to personalize their logos and images to promote their business effectively and easily.
5. Number of Resources on the Market
Companies should also look for a platform that allows them to choose from a wide variety of resources based on their business requirements. PhoneGap is the most popular platform for developing multifunctional apps. Utilizing this platform, a lot of mobile app development companies provide services.
Developers prefer a platform that allows them to create any kind of application. PhoneGap makes it easy for developers to create any mobile app. It is a highly flexible mobile cross-platform framework that allows developers to create effective applications with no hassle. This platform offers a wide range of features that are useful for users. This tool is also more cost-effective and faster.
Tips To Develop Cross-Platform Apps

Apps never became as universal as we thought they would. Apps on the top platforms - Android iOS, and Windows will not always be in the same format.
Developers who wish to create cross-platform applications face certain challenges.
When trying to meet the needs of every platform, it can be difficult to create an app that is compatible across multiple platforms.
Apps are expected to provide a great user experience and a beautiful design. Weve created a checklist that will help you avoid the most common cross-platform challenges and address them.
1. Make Your App Appealing
The app should entice users to purchase and use it. It should be visually appealing and engaging to potential users.
Outlook should also be unique, but consistent across all platforms. This is crucial to the success of both your app and brand.
It means that the design of a cross-platform application for each platform is different, but brand identity remains constant.
This ensures that the app will be designed to work best on each platform, without losing its recognition.
2. Use A Platform-Independent Approach
Developers often focus on one platform when creating an app: iOS or Android. It is not surprising that developers tend to test their apps on only one platform, or the one they use most often.
To solve this problem, cross platform mobile development can help create an app the same way a web service is built.
The developer can create an app using an independent module. This will provide a better structure across all platforms.
By using a platform-independent approach to app development, you can focus on specific results for performance in both engines.
Read More: A Complete Guide to App Development Costs in 2023
3. Lets Make UI Guidelines For Both Platforms Happen
To meet the requirements of different platforms, developers must also take separate UI guidelines into consideration.
It is crucial to create a unique experience for users when developing cross-platform mobile apps.
Before building an app, the developer should familiarize themselves with the guidelines and requirements for developing apps that work on multiple platforms.
The developer will have a better understanding of how each platform works and how to use the core functions to make the app work for all engines.
There are numerous distinctions when it comes to building a cross-platform application. They can be as simple as a change in the way the app is used, or they could have a more complex meaning.
The iOS platform has a tab-based system, which is not available on the Android engine.
The overall app use would be negatively affected if you chose to use one specific feature on a platform. It is possible to solve this problem by allowing developers to work on all platforms to identify the most important features.
4. Get to Know Designers
It is best to work with the design team or hire mobile project managers to ensure that all the research has been done to make your app compatible with every platform.
Combining your skills with theirs helps you identify the pros and cons of each app feature and achieve different UX objectives.
It is best to work together with the visuals and the navigation of an app in order to maximize its aesthetics. Designers and developers working together can do wonders.
When developing an app that is cross-platform, it is not only important to focus on the design. The differences in patterns for each platform are meant to enhance the users experience.
5. Use Cross-Platform Apps Modules that are Reliable
Modules can be used to develop apps for cross-platform use. It is possible to save time on the development of various engines and expose the SDKs to a wider audience.
Modules can bring in a wealth of information that can be utilized.
Third-party modules are a great way to create a unique UX across multiple platforms. Modules with extensive tool sets can save a lot of time.
When adding new features, you also gain a great deal of flexibility.
6. Take It To The Test
Developers must use a unique combination to create cross-platform applications. This includes universal elements that can be applied to any engine, as well as features specific to each.
It is important to test the app across all platforms to gauge progress and make necessary adjustments.
7. The User is the Focus
The user is the most important link when developing any application. Theres really no difference between developing an app for a particular engine or one that is cross-platform.
This includes familiarizing yourself with the different platforms from the developers side and using the app on them.
This will allow you to better understand what is happening and how to improve the usability and functionality.
Future Of Cross-Platform Apps
Cross-platform app development will continue to improve and evolve as technology advances. Weve tried to cover a few trends and emerging technologies that will shape the future of cross platform app development.
- AI (artificial intelligence): AI tools are powerful in developing cross-platform applications. It can be used for app testing, personalization and testing.
- Internet of Things (IoT): Integrating IoT and cross-platform allows for a seamless experience. It can be used to create apps and connect various devices.
- Platforms with low-code or no-code: These platforms allow developers to create apps using minimal coding. This makes development more accessible and faster.
- Cloud Technologies: Cloud-based, cross-platform development is a great way to improve scalability and security. It also helps with maintenance. This allows developers to focus on the apps features and other functions.
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The Conclusion Of The Article Is:
To summarize, selecting the best cross-platform app developer requires carefully evaluating a number of factors.
These include supported platforms, performance and customization options, native feature access, compatibility with third-party libraries, time and effort required for development, cost considerations, and community support. You can choose the best service for your project by carefully evaluating these factors. Keep the future in view and select a framework with adaptability and potential growth, so that your app can thrive in an ever-evolving market for mobile apps.